Go to Main Content

Ramapo College Information System

 

HELP | EXIT

Catalog Entries

 

Fall 2013
Nov 28,2022
Transparent Image
Information Select the Course Number to get further detail on the course. Select the desired Schedule Type to find available classes for the course.

MKTG 320 - INTEGRATED MARKETING COMMUNICATION
The objectives of this course will be: (1) to present a complete managerial perspective of the promotion mix; (2) to relate that perspective to the broader goal of marketing communications in general; and (3) to stimulate individual promotional creativity, presentation and problem-solving skills through a comprehensive long-term exercise.
0.000 TO 4.000 Credit hours
0.000 TO 4.000 Lecture hours

Levels: Undergraduate
Schedule Types: Lecture

Marketing Department


Return to Previous New Search XML Extract
Transparent Image
Skip to top of page
Release: 8.7.2.4