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Detailed Course Information

 

Fall 2021
Oct 03,2022
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Information Select the desired Level or Schedule Type to find available classes for the course.

MKTG 490 - ADVANCED TOPICS IN MARKETING
The purpose of this course is to provide students with opportunities to apply marketing strategies and techniques, through the integration of marketing analysis and implementation. The course also emphasizes critical reflection and creative thinking, as reflected in the extensive use of experiential activities, and exposure to the most current marketing thought available. Students will develop acumen and confidence in working with actual clients, both for-profit and non-profit, in real-life consulting contexts. In the spirit of the missions of Ramapo College and the Anisfield School of Business, this course addresses marketing dynamics as part of a business process and as a socio-cultural phenomenon.
0.000 TO 4.000 Credit hours
0.000 TO 4.000 Lecture hours

Levels: Undergraduate
Schedule Types: Lecture

Marketing Department

Restrictions:
Must be enrolled in one of the following Levels:     
      Undergraduate

Prerequisites:
FOR MKTG 490

General Requirements:
Course or Test: MKTG 290
Minimum Grade of C
May not be taken concurrently. )


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