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Detailed Course Information

 

Spring 2018
Mar 28,2024
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Information Select the desired Level or Schedule Type to find available classes for the course.

MKTG 380 - BUSINESS TO BUSINESS MARKETING
A study of the functions, methods, and problems of Business to Business marketing. The course will cover the sale and distribution of industrial products, the channels of distribution, and the relationship of industrial marketing to research engineering, purchasing, production, and accounting within the company.
0.000 TO 4.000 Credit hours
0.000 TO 4.000 Lecture hours

Levels: Undergraduate
Schedule Types: Hybrid, Lecture, Online Course

Marketing Department

Restrictions:
Must be enrolled in one of the following Programs:     
      BA-Economics
      BA-International Business
      SB-BS-Matric Undeclared
      BS-Accounting
      BS-Business Administration
      BS-Information Technology Mgmt
      BS-Information Systems
      NMT-Visiting Student
      SB-BA-Matric Undeclared
Must be enrolled in one of the following Levels:     
      Undergraduate

Prerequisites:
FOR MKTG 380

General Requirements:
Course or Test: MKTG 290
Minimum Grade of D
May not be taken concurrently.

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